September 17th, 2014, Scottsdale— Kimes Ranch is back at it expanding their fashion forward offerings by adding a new jean style and a large selection of new apparel items. The new jean style is their most flattering yet, built to fit all body types with the comfort and durability we’ve come to expect from Kimes Ranch.
With a lower rise, this jean is balanced with a larger boot cut and flattering pocket placement. The stand out light stitching makes it an eye-catching option for those looking to take a step into this trend-setting brand. The new style is appropriately named after Dolly Parton’s famous song Jolene as it will, undoubtedly, bring the same recognition and fame to the Kimes Ranch Brand as the song brought to Dolly. The Jolene will make its debut at the All American Quarter Horse Congress starting on October 7th, 2014.
Before then, they will make a private offering to their Facebook Fans and Horn Newsletter Subscribers to give them first dibs at their new style. This online offer will be available at www.KimesRanch.com starting as early as Monday, September 22nd. If you want to get ahead of the fashion wave check out their Facebook page for updates on the launch at www.facebook.com/kimesranch.
Along with the Jolene launch, Kimes Ranch will be kicking out some other exciting apparel offerings including stylish men’s and women’s hoodies. The zip up hoodie for women that they have labeled “Glitz” is projected to be the hot seller. It’s a black zip up with a hint of silver shimmer and hot pink horns front and centre. The hype has emails already coming in requesting orders for a product that has not even finished production. Men’s zip ups and hats are also new for fall. Both men’s and women’s apparel will be offered at Congress vendors, as well as, online.
“The Jolene keeps our classic feel while fulfilling the desires of our customer for a lower rise and larger boot opening. We also gave it a pop with a light silver stitching. The fit is amazing hugging in all the most flattering places with a bit of stretch for ultimate comfort. Someone called them the LuLulemons of the western world and we are happy to own that title,” commented Amanda Kimes. “The Jolene is like the younger sister to Betty, which we can safely label as our foundation jean.” The Betty is adored for its classic look, versatility, comfort and durability. “The Betty has kind of a cult following, that we are hoping to duplicate with the Jolene. This new style will also play well with our younger more fashion forward market.”
Along with the Jolene launch, Kimes Ranch will be kicking out some other exciting apparel offerings including stylish men’s and women’s hoodies. The zip up hoodie for women that they have labeled “Glitz” is projected to be the hot seller. It’s a black zip up with a hint of silver shimmer and hot pink horns front and centre. The hype has emails already coming in requesting orders for a product that has not even finished production. Men’s zip ups and hats are also new for fall. Both men’s and women’s apparel will be offered at Congress vendors, as well as, online.
Kimes Ranch also offers free exchanges and return on any merchandise purchased online at www.KimesRanch.com allowing for a worry free shopping experience. If you were ever waiting for the right time to hop on board with the Kimes Ranch trend this is it. Their new offerings bring a fresh new take to the western world, undoubtedly, proving that classic is sexy.
Matt and Amanda Kimes founded Kimes Ranch in 2009. The company was created to fill a void in the marketplace for more fashionable, better quality western jeans. Their jeans have most recently been featured in Horse and Rider Magazines May 2014 issue in an editorial on barn fashion requiring you to “not scrimp on style” and the August/September 2014 issue of American Cowboy Magazine featuring made in the USA products.
Photos © Antonija
